Building Brands
10 Years of Orbital Socket: A Journey of Purpose, Partnership, and Possibility
A decade ago, my wife Carole and I started Orbital Socket with three clear commitments.
How We Made An Award-Winning Commercial During The Pandemic
When you think about businesses marketing to an audience, the words engagement and relevance always come to mind.
How We Made An Award-Winning Commercial During The Pandemic
2020 was a year of social and political unrest.
Why Branding Matters?
Because there are a WHOLE lot of brands trying to do the same thing you are trying to do. . . sell something to consumers.
How To Win In Today's Complex Marketing Environment
In today's world, people live on the Internet. According to Statista, the average American spends about eight hours a day consuming digital media.
OS Speaks: The Stories We Tell
The way we view and process entertainment, advertising, and general information has changed so much over just the last 10-15 years.
Why Creativity Still Matters In Advertising
In an age of digital transformation and digital transportation of ideas, creativity still matters.